What I Do: I work on the consumer marketing team, with the main goal of customer acquisition. Specializing in email marketing, I am the point person for the ideation, creation, scheduling, deployment, and analytics of all email marketing at Taunton. I also coordinate efforts across channels and work on special projects within marketing.
Interesting Fact About Me: Very recently I went viral on Tik Tok. The video is of my son running away from me while I am trying to hug him after a 10-day quarantine. Over 1 million people have now seen me get completely owned by my seven-year-old son.
What I’m Passionate About: Regarding work, I’ve always enjoyed the dynamics of consumer behavior. Since my first consumer behavior course in college, I’ve found the creation of consumer segments from data analytics a fascinating, and highly important, part of marketing. In my personal life, I love bird watching, whether it’s at my backyard feeder or out in the fields.
What I Like About Working for Taunton: Without hesitation, I can say that my team is absolutely the best workplace team I’ve ever been part of. Taunton’s communication tools, creative freedom, and trust in its employees have created opportunities for teams to work seamlessly regardless of the situation. My team works effortlessly together, which makes it such a joy to work here.